10 Interesting Books Recommended by Seasoned Entrepreneurs

And so before we knew it, it was time to launch our new cohort of interesting tech startups.

We were lucky enough to have Ketso Gordhan of the SA SME Fund to moderate a panel of seasoned entrepreneurs. Amongst the interesting questions put to each startups, Ketso asked each founder to recommend a book or two.  This is always such an interesting window into a person’s thinking.

Our panelists were interesting and diverse. We had:
Victoria Jackson, a previous founder of her own successful business and currently a mentor at Alphacode and Naspers.
Jason Basel – cofounder to EduOne and Akro
James Tagg– cofounder of Quicket
Julian Hirst – CEO of WheresmyTransport?

So if anyone is interested in the list, here it is:

Books recommended at the event:

The Design of Everyday Things by Don Norman
Coming Through Slaughter by Michael Ondaatje
Blog: Wait But Why?
The Little Prince by Antoine de Saint-Exupéry
The Lean Startup by Eric Reis
Homo Deus: A Brief History of Tomorrow by Yuval Noah Harari
Sapiens: A Brief History of Humankind by Yuval Noah Harari
Factfulness: Ten Reasons We’re Wrong About the World–and Why Things Are Better Than You Think by Anna Rosling Rönnlund, Hans Rosling, and Ola Rosling
The Celestine Prophecy by James Redfield

We would love some comments on this list, or please add your own recent books that you think are important. Explain why you recommend them.

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